Local Ad Costs Even Easier to Research and Report

SQAD LLC. has announced an update to the MediaCosts: Local platform - a local ad cost research database built from actual reported transaction data.

MediaLogic: WRAP Delivers Instant Reports With Nielsen Live +1 Stream

Nielsen’s new Live +1 subscribers find faster audience analytics and reporting with SQAD MediaLogic: WRAP

‘Last Man Standing’ Reboot Will Not Be a Top Revenue Generator for Fox

The Tim Allen reboot will likely hold its own during the Friday 8 P.M. timeslot against shows on competing broadcast networks, according to new report from SQAD

Cable News Ad Costs Change Significantly in First Half of 2018

Shifting political climate helps MSNBC see 129% growth in advertising prices against cable news competitors, says SQAD’s cost data

Ad Cost Impact Analysis: Upfront TV Ad Sales

Geopath Partners With SQAD To Integrate Enhanced OOH Cost Data Into Planning Platform

Geopath announced the integration of SQAD’s MediaCosts: Local OOH cost database into the company’s OOH Plan platform, Geopath’s market averages planning tool. Geopath members who are also SQAD subscribers will now have access to enhanced analytics and cost insights to plan and execute OOH campaigns.