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  • MEDIATOOLS

VIEWREPORTS:

MULTI-AGENCY TRANSPARENCY

ADVERTISERS NEED STANDARDIZED TRANSPARENCY

A leading quick-service restaurant company has a massive network of local agencies managing regional advertising. Each partner is using a unique process for planning, tracking, budgeting, and reporting on their campaigns. The brand management team is struggling to keep tabs on their advertising success because there is no standardized & unified system to report on the media plans of each independent agency partner.

There are dozens of partner agencies spread around the country, and it’s virtually impossible to get a clear picture of how each is performing.

MEDIATOOLS CREATES UNIFIED STANDARDS

Thanks to the power of ViewReports in MediaTools, the company was suddenly able to run reports using unique brand-specific data points - converting regional naming conventions on-the-fly thanks to the back-end mapped hierarchies. They also enjoyed instant access to real-time dynamic reporting with granular detail on every piece of flowchart data, across every partner agency. These reports were customized to show all key metrics in a single view and they could refresh the saved reports to pull up-to-the-minute flowchart data from across their agency partners.

With MediaTools we got unprecedented clarity across our entire partner agency system & found the new standardization made us more efficient.

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MORE FEATURE HIGHLIGHTS

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With MediaTools we got unprecedented clarity across our entire partner agency system...

Quick-Service Restaurant Company

CASE STUDY
MULTI-AGENCY TRANSPARENCY
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MediaTools gives our team the right set of features to get the job done quickly and efficiently.

Multi-national Pharmaceutical Company

CASE STUDY
FLEXIBLE & SECURE ENTRY
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The Approval Center gave our team the ability to easily approve or reject planned media activity and saved lots of time for everyone involved.

Multi-national Pharmaceutical Company

CASE STUDY
END-TO-END AUDIT TRANSPARENCY
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MediaTools gave us incredible flexibility to manage our global teams.

Large Packaged Goods Brand

CASE STUDY
EFFICIENCY & EASE-OF-USE
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MediaTools provided us with a unified platform that allowed us to easily see the performance metrics for each agency.

Leading Consumer Technology Company

CASE STUDY
CONSISTENCY IN COLLABORATION
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