Hulu: CPM Pricing Sinks, Overall Ad Revenues Climb

By: Wayne Friedman
May 17, 2019

At the same time, SQAD also says Roku, another growing video platform, has seen a 8% gain in CPMs in the first quarter to $38.00. For the same period, YouTube had 18% growth to $23.40. Looking at overall connected TV platforms…

Read more at: MediaPost.