Press
SQAD continues to grow and offer new products, along with participating in industry trade associations and events. The latest company developments are covered in the media trades and through press releases on new products.
Please contact us for all press inquiries.
- 2013-02-27 Adweek: No Ratings Glitter for CBS' Golden Boy
- 2013-02-01 MediaDailyNews: SQAD Releases NetCosts Audit, Says It Represents Nearly Half Of All National TV Ad Spend
- 2013-02-01 Broadcasting & Cable: SQAD Says Audit Confirms Breadth of Ad Price Data
- 2013-02-01 Bloomberg TV: How Much Money is Going Into Super Bowl Ads?
- 2013-01-22 Adweek: Fox Carves Up Big Ratings With The Following
- 2013-01-04 Adweek: NFL Caps Another Powerhouse Season
- 2012-12-27 MediaDailyNews: TV Spots Rates Hold SteaMediaDailyNews Commentary: Has Advertising Lost Its Creativity?dy
- 2012-12-21 MediaDailyNews: TV Spots Rates Hold Steady
- 2012-12-4 SQAD-Inside Radio CPM Tracker: Post-political inventory selling at lower CPMs.
- 2012-11-1 SQAD-Inside Radio CPM Tracker: Political advertising pushes CPMs higher.
- 2012-10-11 Adweek: Strong Debuts for ABC's Nashville, the CW's Arrow
- 2012-10-10 Adweek: Fuhgeddaboudit: CBS Cancels Made in Jersey
- 2012-10-2 SQAD-Inside Radio CPM Tracker: CPMs grew last month but made smaller gains.
- 2012-10-1 Adweek: Networks Lay Rotten Eggs
- 2012-9-12 The Wall Street Journal - Media Ecosystem Feeds on Anything Apple
- 2012-9-11 Bloomberg TV: "Bottom Line" Interview with Neil Klar
- 2012-9-9 The Wall Street Journal - Swing-State Stations Are Election Winners
- 2012-9-3 Adweek-GM: Are You Experienced?
- 2012-8-29 WSJ.com: SQAD WebCosts Composite Group Index Shows Display CPMs Held Steady or Increased in First Half of 2012
- 2012-8-23 Reuters: HOW TO PLAY IT-Investors gear up to tackle the new NFL season
- 2012-8-1 FT: NBC shows perfect logic but a prime time farce
- 2012-7-22 Wall Street Journal: 'Idol' Auditions New Judges
- 2012-7-8 Reuters: Microsoft loss reflects Web display ad world's woes
- 2012-4-4 SQAD-Inside Radio CPM Tracker: Steady pricing growth in March.
- 2012-3-26 New York Times: A Rough and Bawdy Ad Magnet
- 2012-3-25 Ad Age: Where Have the First-Quarter Ad Dollars Gone?
- 2012-3-16 MediaDailyNews: The Pastry Economics Of Television
- 2012-3-9 AdExchanger: Co-Opping Display
- 2012-2-28 SQAD-Inside Radio CPM Tracker: Pricing returns to positive, political ads showing some impact.
- 2012-3-7 SQAD Benchmarks 2011 Top Display Sites and AD Networks
- 2012-1-31 Business Insider: We Don't Need A New Way To Measure How Effective Ad Campaigns Are
- 2012-1-24 Reuters: How to play it: A record year for political spending
- 2012-1-4 Hollywood Reporter: 'Real Housewives': The Guiltiest Pleasure on Television
- 2011-12-21 SQAD-Inside Radio CPM Tracker: Tough comps sap December pricing gains
- 2011-12-1 SQAD-Inside Radio CPM Tracker: Near-flat November without a big category spike
- 2011-11-2 SQAD-Inside Radio CPM Tracker: Smaller gains, but CPMs still climb higher
- 2011-9-22 SQAD-Inside Radio CPM Tracker: For a third month little change in pricing trends
- 2011-9-1 Press : SQAD-Inside Radio CPM Tracker: Size of pricing gains similar in August.
- 2011-10-20 The Wall Street Journal: Slow Start For TV's X Factor
- 2011-10-18 Adweek: Trends: Digital Advertising The six most transformative in online marketing
- 2011-10-12 The Hollywood Reporter: Seth McFarlane: The Restless Mind of a Complicated Cartoonist
- 2011-9-26 TV Board: The Pie Shrinks, But TV Hangs On Strong
- 2011-9-21 The Wall Street Journal: TV Lures Ads as Audiences Scatter
- 2011-8-1 SQAD-Inside Radio CPM Tracker: Radio regains some pricing power
- 2011-7-15 TVB: SQAD Network vs. Local Analysis
- 2011-7-15 The Wall Street Journal: The Judging of Simon Cowell
- 2011-7-13 The Providence Journal: Complaint filed on R.I. state ad contracting
- 2011-6-16 MediaLife: Fact: TV CPMs have soared over the years
- 2011-6-6 ProductionHub: SQAD Raises SpotTV Transaction-Reporting Timeliness Bar
- 2011-5-25 SQAD-Inside Radio CPM Tracker: Pricing still growing but gains are smaller.
- 2011-3-29 SQAD-Inside Radio CPM Tracker: Pricing gains picked up steam in March.
- 2011-3-09 WSJ-Television's Senior Moment
- 2011-2-24 SQAD-Inside Radio CPM Tracker: Spot pricing continues to gain in February.
- 2011-2-18 iMedia Connection: Why outsourcing media makes you a better expert
- 2011-1-03 Radio 2011-Growth continues, but how much depends on Main Street
- 2010-12-22 SQAD-Inside Radio CPM Tracker: CPM gains slightly bigger in December
- 2010-12-12 SQAD in MediaWeek Market Profiles
- 2010-11-30 SQAD-Inside Radio CPM Tracker: CPM gains grew bigger in November
- 2010-11-29 TVB-Network TV more efficient than Spot TV? Not so fast…
- 2010-11-17 WSJ-What Real Men Watch
- 2010-11-11 Mediapost-Deflation Data Bursts Media's Bubble: Reveals Average Ad Costs Declining For Online Display, TV Nets
- 2010-10-28 SQAD-Inside Radio CPM Tracker shows CPMs bounced higher in October
- 2010-09-30 The new SQAD-Inside Radio CPM Tracker
- 2010-09-20 Inside Radio-Boom in shorter-length ads leads SQAD to include them in rate reports
- 2010-09-13 Media Buying Academy-When CPPs are Miles Apart
- 2010-09-09 Times Herald Record-Alzheimer's group elects 2 new board members
- 2010-07-26 PR Newswire-Critical Mention Adds Audience Estimates and Media Value Metrics to Real-Time Broadcast News Clips With Data Provided by Nielsen Media Research and SQAD
- 2010-06-08 Mediapost-Broadcast Spots Drop, Cable Prices Head North
- 2010-01-13 Mediapost-'Leno' Woes: NBC Local TV Battered By 25% Audience Drop
- 2009-07-27 WSJ-Health-Care Debate Is Tonic for Local TV
- 2009-06-19 The Royal Gazette—Auditor General defends himself against GlobalHue insinuations
- 2009-05-29 Broadcasting & Cable—TV Ad Market Shows Improvement
- 2009-03-01 Radio Business Report—CPM drops examined, not a pretty picture
- 2009-02-24 Marketing Vox—SQAD Throws Weight Behind CPM Standard
- 2009-02-24 Online Media Daily—Firing SQAD—Data Firm Sets 'CPM' As Online Ad Metric
- 2009-02-11 MediaDailyNews—Radical Shift—4As Propose Single Spot-Buy Currency
- 2009-02-03 TV Week—TV Ad Prices Falling, Media Buyer Says
- 2009-02-03 MediaDailyNews—Prime-Time TV Commercial Prices Plummet, CBS Faces Biggest Drop