Your data investment is being wasted because you can’t easily analyze the information being provided by audience data sources.
You’ve invested in deep and rich audience data to give your company a competitive edge in planning, predicting, and measuring your campaign success, but each individual data set seems like a frustrating mess of endless hours of hunting, gathering, and waiting for reports to be generated.
You're losing your edge waiting for reports.
- You need to compare audiences.
- You want to report on behaviors.
- You need actionable audience intelligence.
- You can't be wasting time waiting for data.
Time matters when it comes to audience behavior intelligence. Stop wasting time waiting for data reports and insights.
There's a better way with MediaLogic
The MediaLogic reporting from SQAD gives you the power to maximize your investment in Big Data sources by helping you reclaim the wasted hours spent trying to find the actionable intel that you need.
- Get the insights you need, faster.
- Discover new audience behaviors.
- Eliminate wasted time waiting for data.
- Take control of your data investments.
Our powerful research tool absorbs the vast amount of data provided by services like Comscore, Nielsen, and others to provide you with a single unified interface that lets you easily discover & surface the most relevant information.
MediaLogic saves time finding our audience story.
"Before we had MediaLogic...
it took hours to get the ratings, share, and audience reports we needed for the research analysis…it was like waiting for a turtle to paint your house…"
"Thanks to MediaLogic...
…reporting our research team is much more productive because they’re not wasting hours waiting for reports. We’re able to analyze and act on the data much faster."
Utilize powerful research tools to discover unique wins by demo, program, & daypart.
“We’re seeing big gains with millennial woman 18-24 during our mid-day News hour.”
- Local Station Sales Manager
Discover predictive performance metrics within and across markets.
"The numbers indicate this program increases over lead-in with men 25-54 in Topeka.”
Reveal program trends and historic performance through deep demo research.
"This program was #1 in its time period among persons 18-34 for the past 3 seasons."
We're building the most powerful Cross-Data research & discovery platform
Our growing platform & Expanding Data Relationships bring you deeper insights.
See beyond the single-market audience reports into a rich & dynamic multi-market, granular view of your program, time-period, demographic, or competitor performance.