Granular Real Cost Market Insights

MediaCosts: National subscribers gain an incredible competitive edge by drilling down to discover real cost insights from network, genre, & program detail across national broadcast and cable networks. You gain transparency through comparative analysis of your plan & negotiated rates against real market costs.

 

Ultimate Cost Transparency for Brands & Agencies

• Program Level Cost Data: Gain insights from the network & genre aggregate cost data, or dig deeper to the program & schedule level for granular intelligence.
• Buy Schedule Analysis: Get reliable intelligence to compare your buy schedules against what the market actually paid for similar media inventory.
• Cross-Market Comparison: Agencies and brands can discover and compare multiple market performance indicators to explore new media opportunities.