mediatools
planning
visualization
& flowcharting
for agencies & advertisers.
The top media planners and buyers for the biggest &
smallest advertisers around the world rely on the battle-tested
planning, visualization, and strategy tools found in the
cloud-enabled media planning software application from SQAD.


a common
problem
Every key planner & decision maker across the entire advertising process (sometimes spread around the globe) needs to easily collaborate, coordinate, visualize, and approve their part of the media plan; while avoiding the usual frustrating chain of potential missteps with shuffling excel sheets, flow-charts, flight versions, countless emails, and reams of wasted paper.

a battle-tested
solution
MediaTools by SQAD makes managing, maintaining, updating, and approving advertising strategies a simple, streamlined, and collaborative process for companies, brands, and agencies big & small. You’re using a rich set of software tools that help you plan and communicate your goals to media buyers, generate ad-hoc reports, and manage post-buy analysis.
BEFORE WE HAD
MEDIATOOLS...
I realized we were trying to manage millions of
dollars in advertising with the same spreadsheet
program I use to balance my household budget...it
would have been funny, if it wasn’t so crazy.
THANKS TO
MEDIATOOLS...
We’ve got a seriously powerful tool for our
incredibly complex planning & buying process...and
we’re not being crushed under a pile of
endless spreadsheets & human error.
- MEDIA PLANNER AT A GLOBAL
ADVERTISING AGENCY GROUP

MEDIATOOLS
PLAN
- Easily Edit Flowcharts
- Never Lose Your Work
- Create Standard Formats
- Easy Collaboration & Approval …and much more.
COORDINATE
- Plan, Create, & Collaborate
- Pull Data Anytime On-Demand
- Define Unique Exchange Rates
- Easy Work-Flow & Peace of Mind …and much more.
INTEGRATE
- Avoid Redundant Reentry
- Planned -vs- Actual Comparison
- Eliminate Data Entry Errors
- Cross-Platform Data Exchange …and much more.
SECURE
- Create Profiles for Any User
- Easily Enforce Security Protocols
- Maintain Strict Security Standards
- Flexibility for Infinite Growth …and much more.
BATTLE-TESTED
FOR ADVERTISERS BIG & SMALL
MEDIATOOLS IS
MISSION
CRITICAL
IN YOUR END-TO-END
PLANNING
PROCESS
ADVERTISERS
- Control the end-to-end process
- Transparency for each stage
- Coordinate between agencies
AGENCIES
- Manage global reporting
- Actionable data & analytics
- One-stop planning solution
TEAMS
- Version & iteration control
- Rich collaboration tools
- Streamlined approval process

DYNAMIC SCALING
FOR 5-5000+ USERS
Organizations big & small are able to leverage the fully scalable MediaTools technology to ensure you are using the most-advanced & feature-rich technology available.

MULTI-FLEX
DATA STRUCTURE
The exclusive Multi-Flex data system in MediaTools allows you to create virtually limitless variations of media metrics & data tracking within your planning workflow.

GEO-REDUNDANT
ENCRYPTED DATA
Peace-of-mind comes from knowing that the entire media planning operation is fully protected, backed-up, and available 24/7 - all day, every day.


SQAD MEDIATOOLS
GOT OUR ATTENTION
WITH INCREDIBLY FLEXIBLE
FEATURES & FUNCTIONALITY
...AND WON US OVER
WITH LIGHTNING-FAST
SERVICE & SUPPORT!
A FEW OF THE THOUSANDS OF BRANDS
& ADVERTISERS TRUSTING MEDIATOOLS...

